December 16, 2010

SI Tries To Do What the NCAA and the SEC Couldn’t

In a move that’s sure to make Mike Bianchi happy, Sports Illustrated is trying to do what the NCAA wouldn’t and what the SEC couldn’t do: Stop Cam Newton.
Instead of relying on collegiate-level defenses and the sheer hypocrisy of the NCAA — Enes Kanter says “hi” to the Cam Newton ruling — SI turned to their tried-and-true method, the SI cover jinx.
Newton graces their latest cover, and it’s pretty clear, at least to me, SI is doing it because they have money on Oregon winning and putting Newton on the cover is the only way they can conceive of stopping him. I mean, you can almost see Phil Knight’s fingerprints all over this, and I’m sure the discussion went something like:
“Hey, you guys want some free Air Jordans? Put Cammy-Cam on the cover. I warn you, however: if my Ducks don’t win, I’m buying the company.”
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